ScreamingBox developer extraordinaire.

Dave Erickson has 30 years of very diverse business experience covering marketing, sales, branding, licensing, publishing, software development, contract electronics manufacturing, PR, social media, advertising, SEO, SEM, and international business. A serial entrepreneur, he has started and owned businesses in the USA and Europe, as well as doing extensive business in Asia, and even finding time to serve on the board of directors for the Association of Internet Professionals. Prior to ScreamingBox, he was a primary partner in building the Fatal1ty gaming brand and licensing program; and ran an internet marketing company he founded in 2002, whose clients include Gunthy-Ranker, Qualcomm, Goldline, and Tigertext.

In 2019, Dan founded Product Tranquility, where he helps high-volume B2B SaaS CEOs refine pricing and packaging strategies for new products. A TopTal - certified Top 3% Product Management Professional, he also contributes to the Kellogg Executive Education course on Product Strategy. For over 15 years, Dan has managed products across their life cycles, from concept to end-of-life, in industries including consumer internet, mobile, IT software, and hardware, serving companies from startups to multinational enterprises. Before founding Product Tranquility, Dan completed a solo round-the-world expedition to 21 countries, where he engaged in life-changing volunteer work. Previously, he was Head of Product at LawnStarter, a two-sided marketplace for lawn care, and he was also a Principal Product Strategist at SolarWinds, where he helped shape growth strategies after its $4B acquisition.

Jay Melone, Founder & Growth Strategist of Profit Ladder. In 2010 Jay founded a digital agency called New Haircut, and spent 14 years as a B2B Service provider. After many years of struggling with business growth, he started productizing the services his business offered - and as a result was able to stabilize revenue and grow his company. After seeing the results he generated for his own business Jay started Profit Ladder, where he helps B2B Service providers grow their pipeline and profits by creating scalable offers from their high-ticket services.

Per is the best-selling author of "The Price Whisperer - A Holistic Approach to Pricing Power" and a member and thought leader at the Forbes Business Council and the C-Suite Hero Club. He was recently identified as among the "The 10 Most Visionary Leaders Making a Difference in 2023" by Inc. Magazine and was recently identified as among the "Top 50 Global Thought Leaders in Sales" by Thinkers360. At his company Sjöfors & Partners, he leverages the proprietary AI software that they developed as well as predictive analytics, and value research - in order to align product features, marketing messages, and customer segments with optimal pricing levels. With over 700+ client engagements, his proven process has delivered remarkable client results, such as a doubling of growth rate and a 25% - 40% increase in margins.